Market Supply
The average number of bookable listings in your local market from the past seven days.
AVG. Daily rate
The average income earned by a host per night booked in your locale in the next 30 days. (ADR)
Day of the week price factor
The 28-day average price for each day of the week in your local market.
Minimum Night Stay
Rental Size
Market supply by number of rooms.
Occupancy rate
The percentage of nights booked in your local market over the next 30 days.
Day of the week Occupancy
The average occupancy rate for each day of the week in your local market.
Rental Type
Property Insights
Market Supply
In any 12-month period, Toronto sees an average market supply of active Airbnb listings of 13,000. While this might not sound like a large number, remember that as a city in Canada, Toronto spends six months of the year with temperatures below 50 degrees. The weather often dictates when peak and off-peak seasons fall, so any yearly market supply average will be pulled down by the 7-month off-peak season. There could be any number of reasons why hosts choose to freeze their listing profiles. These include renovations, high costs, and low bookings. Off-peak season is undoubtedly the best time to take your property offline and do some cosmetic touch-ups in time for the peak season of May to September.
Rental Size
The most popular property size in any city in the world is a one-bedroom apartment, and Toronto is no exception. In fact, between 70% and 80% of the active listings in Toronto are one-bedroom apartments. This is followed by two-bedroom apartments with 10%. The property type with the lowest frequency in the Toronto market is 5+ bedroom properties. Between 65% and 80% of the properties in Toronto are ‘entire property’ listings. This means that anyone who books these properties will have them entirely to themselves. Airbnb started as a room-sharing platform and you can see traces of this in the market today. Roughly 15% to 25% of Toronto listings are ‘shared property’ listings. ‘Shared room’ listings account for less than one percent of Toronto’s vacation rentals.
Market Popularity & Financials
Occupancy Rate
Most Northern hemisphere markets take a dive in January. After the festive season has ended and schools have started up again, vacation rental bookings fall fast and thus, occupancy rates suffer. In Q1, the occupancy rate in Toronto rarely spikes above 40%. In Q2 and Q3, the occupancy rate rises and peaks between the two. In June, July, and August, the occupancy rate peaks at an impressive 95%. It decreases in Q4 before the festive season spike. Bookings increase for the festive season.
House Prices
The median house price for Toronto is $800,000. As it’s not an average, it’s simply a median value. When compared to years before, the median price is down by approximately 1%. Toronto sees a rough average of 2,000 to 3,000 properties listed each month with an average ‘on market’ time of 35 days. What does ‘on market’ time tell us? Well, it shows how quickly houses sell. The faster they sell, the more in demand the area is. We use this index to assess how viable markets are for vacation rental property investment.
Average Daily Rate
The Average Daily Rate is a wonderful way of ascertaining if a market performs financially or not. This average figure paired with the occupancy rate can give you a very accurate snapshot of your potential monthly earnings within that market. Toronto’s Average Daily Rate fluctuates according to the season. This is normal and happens in the vast majority of cities in Canada. In Q1, the ADR is $145. It rises in Q2 to $160 and rises again in Q3 to $180. It decreases in Q4 generally, but spikes during the festive season when you can see prices as high as $195 to $210.
... and Dozens of other metrics for your local market
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Nightly Rates
Cancellation Policies
Base Number of Guests
Occupancy Rate
Market Pacing
Revenue and RevPAR
Length of Stay
Lead Time
Bookings & Cancellations
and more...
Frequently Asked Questions
What services do you offer? Do you sell targeted market data?
DPGO is a dynamic pricing tool for Airbnb hosts, vacation rental owners, and short-term rental managers. Our AI-driven software analyzes over 200 market data parameters and increases your occupancy rates by up to 90%. Currently, we do not sell data and our insights are only visible to our dynamic pricing users.
See what makes DPGO better than competitors!
How much more can I earn?
DPGO can increase revenue by up to 90%. Simply sign up for free, connect your Airbnb account and we'll review your listing's performance and show you how well you're earning in comparison with the greater local market. We'll also create a revenue forecast for the next calendar month as well as pricing updates for 52-weeks in advance.
Is it possible to do market analysis without connecting Airbnb listing?
Yes, you can analyze your target area on our Markets page without registering and connecting your Airbnb account. To get a more detailed report on the market and efficiency of your listing, register for free and connect you Airbnb listing.
Can I use DPGO to help me identify which STR property to invest in?
It depends on what metrics you are looking for. You can find some limited market data for the areas you are interested in. There’s a free report for each city showing some overall information. If you'd like to see a more detailed statistics, you should link your AirBnb listing which will be compared to the market in greater detail.
Do you analyze VRBO market and manage VRBO listings?
Not yet. At the moment, we only offer dynamic pricing for Airbnb listings. Leave your contact details in our Live Support chat and we'll let you know when we launch VRBO support.
How do I list a property on Airbnb?
Click here to set-up and publish your listing on Airbnb. Once your listing is live, connect your Airbnb & DPGO accounts and we will automate and optimize your pricing.
Where can I see a step-by-step guide on how to use your pricing tool?
Please visit our help page.
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